All roles / Content and creative
Copywriter
Writes the words that sell: ads, landing pages, emails, product copy.
What it pays.
| Experience | Range |
|---|---|
| Fresher, 0 to 1 year | 3 to 4 LPA |
| 1 to 3 years | 4 to 6.5 LPA |
| 3 to 5 years | 6 to 9 LPA |
| 5 to 7 years | 9 to 12 LPA |
| 7 to 10 years | 11 to 16 LPA |
Open to freshers. If this is your first job, you are judged on the assessment and not on a CV you have not had a chance to build yet.
Above ten years the range is agreed with the employer case by case. Indicative market ranges for India, and they move with experience, city and employer. Calibre HR does not set salaries, the employer does. The range on this page is not an offer.
What you would do.
- Turn a proposition into copy that converts
- Write variants for testing, not one precious version
- Match a brand voice and hold it
- Take edits from data without arguing
What you need.
- A portfolio with results attached, not just work
- Understanding of what a landing page has to do
- Speed, because volume is part of the job
The assessment for this role.
Thirty minutes, one sitting, generated from your own CV. Role knowledge, two judgement scenarios, two questions about work you have listed, and one practical task.
The practical task for this role is usually something like:
Write three headlines and one paragraph for a product you were just told about.